Michael T. Benson President | Coastal Carolina University
Michael T. Benson President | Coastal Carolina University
This translates to roughly 38.5% of all spending for sports teams at the Coastal Carolina University, the only institution in the county during the 2023 season.
The average sports expenses at Horry County have grown 143.8% since 2010.
College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.
In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.
Men's Football Team's Expenditures in Horry County in Last 5 Years
| Year | Football Team's Expenditures | % from grand total sport team expenditures |
|---|---|---|
| 2023 | $14,705,181 | 38.5% |
| 2022 | $15,330,397 | 40.3% |
| 2021 | $11,304,413 | 38.5% |
| 2020 | $10,012,266 | 32.5% |
| 2019 | $9,227,648 | 30.7% |
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